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Covering the people and businesses that shape our industry, W&E Today provides retailers and manufacterers with education and ideas that provoke innovation in the Western and English markets.



Takin' It To The Web

Moving business online requires planning and time to do it right, but offers big advantages.

By Carol Gustafson

Illuminating Ideas

Western-themed lighting is brightening up home decor sales.

By Corinne J. Brown

Charmed, I'm Sure

Even in a tight economy, jewelry can spark fall and holiday-season sales.

By Corinne J. Brown

Hitting Top Gear

Barrel Racers demand the best - learn how outfitting them can be a win-win situation.

By Corinne J. Brown

LATEST NEWS

NHRA Hires New Marketing and Communication Staff

World Equestrian Brands Launches Web Site

IEBA Expo To Provide Advice on Saddle Fitting & Group Buying Program

Nebraska To Host 2009 National Youth Horse Leaders Symposium

WETA Programs Land 83 Million Customer Impressions

Mustang Foundation Stages Extreme Protection Events

Justin Boot Co. Searches to Find Genuine Gypsy Cowgirls

From gear to gasoline, the price of competition continues to rise. Read more to learn how sponsor/endorsee relationships help everyone achieve success.

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