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To have submissions considered for publication, please send your press release or other materials to the contacts below. Please include product descriptions, high-resolution images, name and contact information to: Western & English Today, David Renfrow, Associate Editor, drenfrow@wetoday.com, 6688 N. Central Expressway, Suite 650, Dallas, TX 75206, FAX: (214) 750-8222

ACROSS THE INDUSTRY 

05/29/09

LAMI-CELL'S NEW BREAKAWAY HALTERS: SAFER, SMARTER AND MORE ATTRACTIVE

Lami-Cell’s popular halter lines have been reborn as ultra-safe breakaway halters, but without the typical, high-maintenance, mismatched leather crown.

These innovative halters have a discrete leather safety strip at the buckle, which makes each halter an equine lifesaver during otherwise dangerous turnout mishaps or panic situations.

Because there’s no high-maintenance leather crown, these breakaway halters are easy keepers and they look better because the crown piece actually matches the rest of the halter. And if the safety strip ever breaks or wears, replacements are easy and affordable.

Better still, these breakaway halters are available in the colors and styles of the Lami-Cell product lines that you know: Lami-Cell Ultra, Lami-Cell Elegance and Lami-Cell LC. Lami-Cell is distributed by Partrade.

The manufacturer’s suggested retail price for the Lami-Cell Ultra breakaway halter is $16.99; the Lami-Cell Elegance breakaway halter sells for $25.99 and the Lami-Cell LC breakaway halter’s price is $29.99. 

(800) 223-2101; partrade.net