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To have submissions considered for publication, please send your press release or other materials to the contacts below. Please include product descriptions, high-resolution images, name and contact information to: Western & English Today, David Renfrow, Associate Editor, drenfrow@wetoday.com, 6688 N. Central Expressway, Suite 650, Dallas, TX 75206, FAX: (214) 750-8222

ACROSS THE INDUSTRY 

01/23/09

WORLD EQUESTRIAN BRANDS TO INTRODUCE MORE THAN 30 NEW PRODUCTS AT THE AETA TRADE SHOW

 World Equestrian Brands, the distributor of brands such as Amerigo, Vega, and Equipe Saddles and Strap Goods, Vespucci Bridles, E.A. Mattes Sheepskin Pads, Classic Equine, Equilibrium Leg Protection, Cashel Products, Prochaps, Teque-Style Clothing and MV PoP Studs, will launch more than 30 new products at the upcoming AETA Market in Baltimore Jan. 31 through Feb. 2.

New product highlights include: new Designs of Vespucci Bridles, new EA Mattes Sheepskin Boot and Pad Designs, new Equilibrium Leg Protection, New Equipe accessories, new Classic Equine Strap Goods and Luggage, new Cashel Accessories and new RidersRasp.

 “This year we really focused on developing products for every type of dealer and end consumer. We work hard to maximize our dealers’ margins while creating high quality, innovative new products. With new products in almost every brand, we hope there is something for every customer,” states Kendra McQuillan director of product development.

World Equestrian Brands will be in booth 155 at the Baltimore trade show.

(888) 637-8463; www.worldequestrianbrands.com.